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Hello, It is Marcus Zhan Director of Project ecommerce GMA… Today I will explain something “new” to you guys… that I have read from “China Business Intelligence Network News”: The instant retail industry a trend in China The rapid development in recent years, becoming one of the important directions for retail digital transformation. As a…
Hello it is Philip, CEO of GMA… and today I will try to explain big change in China for ecommerce… The period of “explosive”, large undifferentiated growth in China’s cross border e-commerce is over. (sorry 😉 BUTTTT The market is maturing, regulatory scrutiny has increased, consumer expectations have risen, and the brands that built their…
A Brand Director’s Guide to the Categories Worth Entering By Olivier VEROT Tmall’s annual release of high-potential sub-category opportunity tracks is one of the most valuable forward-looking signals available for brands evaluating their China portfolio strategy. The 2026 edition identifies 50 specific areas where consumer demand is growing faster than supply-side innovation meaning that well-positioned…
Marcus Zhan , Director of GMA… I will explain what I have read in Chinese Social Media. The ‘Year of Popularization’ for AI and make an article. Shopping: From Tool to Exclusive Agent, Accelerating Implementation, and theChanging Consumer Gateway”…. I have noticed that during the 2026 Spring Festival, major internet companies invested over 8 billion…
China’s consumer market has developed a significant and growing segment of purchases that are not primarily functional in motivation. Fragrance, blind boxes, premium chocolate, artisanal spirits, specialty candles, limited-edition apparel collaborations these categories are growing at rates that outpace their functional equivalents by a wide margin. Emotional Commerce: Why Chinese Consumers Are Paying More for…
China’s wine market is going through one of its most crazy transformations since 2years. Import volumes are down, but … average bottle prices are UP… at an all-time high. The era of selling cheap bulk wine to Chinese banquets is over. Sorry 😉 So… hat is emerging in place is far more interesting and far…
Philip Chen, CEO of GMA Expert in Ecommerce… I give you last trends , from I have read from Chinese Web and experiences More than 50% of Chinese consumers now identify “behaviour” ” with what researchers are calling the “living actuary” archetype … rigorously analytical, heavily comparison-oriented, driven by the pursuit of optimal value rather…
Probably? 😉 30% Ecommerce purchases are made by Young Chinese Post 00s consumers now account for over 30% of transaction volume in China’s Spring Festival shopping peak the most commercially significant retail period in the calendar … and they are growing faster than any other demographic cohort. SO… If your brand’s China strategy is still…
Hey Business men and Ecommerce Manager, Just finished read through that fresh report 2026 ecommerce ad trends ; you know, the one explain“AI + interactive gameplay = the real breakout key for 2026”. IT Feels like it was written yesterday (well, technically Jan 7, 2026, but close enough). I am Philip Chen Director at Gentlemen…
AI is every where in Chinese Business…in 2026 The application of AI artificial intelligence in China’s e-commerce supply chains has moved well beyond the experimental phase. In the instant retail sector specifically, AI now manages demand forecasting, smart replenishment, inventory dispatch routing, and real-time adjustment of delivery slot availability , all without human intervention at…
interaction are SUPER important in ecommerce in China… The End of the Click: How Conversational Commerce Is Reshaping Consumer Journeys in China The interaction model that has governed e-commerce for two decades find, click, add to cart, checkout — is being structurally disrupted in China. The new model is conversational. in China, you know Consumers…
As of March 2026, Chinese consumers continue to show a strong preference for imported products, particularly in premium categories where perceptions of superior quality, safety, innovation, and heritage prevail. This demand remains robust in sectors such as food and beverages, beauty and personal care, wellness and nutrition, consumer electronics, and high-end lifestyle goods, driven by…
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