Author: admin

Olivier, specialist about Digital and ecommerce in China. You can find my reviews in french and English about the ecommerce Market

MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

Sell in China: The 10 Most Popular Goods & Creative Marketing Solutions

Sell in China: The 10 Most Popular Goods & Creative Marketing Solutions

There are a lot of people out there who think that doing business in China is impossible. They couldn’t be more wrong. While it is admittedly more difficult to make sales in China than in some other countries, it’s certainly not impossible. With the right approach and some perseverance, you can sell your products or…

Chinese eCommerce platforms in 2022: Which is the most suitable for your brand?

Chinese eCommerce platforms in 2022: Which is the most suitable for your brand?

Over the years, the Chinese e-commerce market has changed a lot, revolutionizing the traditional system for both consumers and sellers. Chinese internet giants have made a real run to become the best e-commerce platforms in China by developing cutting-edge technologies. Thanks to their efforts, the opportunities to increase sales for companies and entertainment for consumers…

China Healthy Food Market: Chinese people’s shift toward a healthy lifestyle
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China Healthy Food Market: Chinese people’s shift toward a healthy lifestyle

It’s not a secret that China has been grappling with a major obesity issue in recent years. A lack of exercise and an over-reliance on unhealthy foods have resulted in millions of Chinese people being overweight or obese. To help China’s health problems, the Chinese government introduced several initiatives to improve general health in the…

Tools for opening a Wechat Store: Weidian or Youzan?
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Tools for opening a Wechat Store: Weidian or Youzan?

WeChat is the biggest super-app in the world, with 1.26 billion monthly active users. It’s the go-to social platform for every person and business in China, as it’s an app used by basically the whole Chinese Internet population. Therefore, being present on the platform is something that any company wanting to succeed in this competitive…

WeChat Store: How to Sell on Wechat as a Foreign Company?
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WeChat Store: How to Sell on Wechat as a Foreign Company?

WeChat is a messaging app with the biggest amount of active daily users on the Chinese market. Apart from using it as a way of communication with friends and family, it is used by Chinese customers to follow and interact with their favorite brands and that is why thousands of companies now sell on WeChat….

How to sell on Tmall Global ?

How to sell on Tmall Global ?

Following China’s digitalization and innovation in new technologies, the Chinese are more than ever using e-commerce platforms in their daily lives. This has contributed to the growth and success of cross-border e-commerce companies like Alibaba Group, with its shopping platforms Taobao (consumer-to-consumer) and Tmall (business-to-consumer).  E-commerce platforms have become an eldorado for international businesses that…

Baidu PPC Ads for Beginners(How to Get Great Results)
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Baidu PPC Ads for Beginners(How to Get Great Results)

As the world’s most populous country with a fast-growing economy, China is a key market for many businesses. Advertising in China can be difficult, however, due to the cultural differences between China and the West. In this blog post, we’ll discuss some of the key things you need to know when advertising on Baidu –…

Luxury e-Commerce in China: Why do Brands have to Invest?

Luxury e-Commerce in China: Why do Brands have to Invest?

E-commerce is booming in China, and luxury brands cannot afford to ignore this growing channel. Chinese luxury consumers are extremely savvy when it comes to shopping online, and they demand a unique and customized experience. In order to attract these consumers and drive sales, companies need to invest in e-commerce initiatives that deliver an engaging…

Understand the Market before Selling Your Cosmetics Brand in China – 2022
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Understand the Market before Selling Your Cosmetics Brand in China – 2022

The final target is to sell in China, but please take 3min to read this article. China’s cosmetics market continues to rise at a fast tempo in tandem with the quick advancement in the Chinese financial state in recent years. Fast development in China’s cosmetics retail market In recent years, China’s cosmetic market has been…

How Imported Furniture Seduces More and More Chinese Consumers
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How Imported Furniture Seduces More and More Chinese Consumers

Considered for a long time a giant manufacturer and exporter of furniture, China is now also one of the biggest importers in the world in terms of foreign furniture. With China’s economic development, Chinese consumers now have more purchasing power than before, owing to a global increase in wages. They are ready to invest more…

Huge Demand for Vitamin D in China (after lockdown)
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Huge Demand for Vitamin D in China (after lockdown)

Chinese middle class are increasingly interested in nutritional supplements and vitamins, specially after health crisis. This is part of Chinese culture : Preventive healthcare. They are take health products that will improve their health and wellbeing. This is why both the domestic and import markets for these products continue to grow each year. The China Vitamin D…