How to sell energy drinks in China?

How to sell energy drinks in China?

The energy drink in China takes a positive direction. According to Beverage Daily, by 2021  the country can expect a share of 47, 2 of the drink’s market. This is a result of increasing demand. The development of the country pushes the expansion of the market. Indeed,...
How Startups can win the Chinese Market ?

How Startups can win the Chinese Market ?

Foreign startups chase « Chinese dream » In 2015 at Shanghai, Thornhill, Erickson and McNew, three U.S expats founded baopals.com, a website that helps English speakers to use Alibaba’s e-commerce platform Taobao and Tmall. They realized that shopping on Taobao...
The New Era of Retail in China

The New Era of Retail in China

Chinese tech companies are developing completely new business models that are totally different from those born in the Western world. It is also true that it is more difficult to have information on the digital market in China, closed behind the firewalls that isolate...