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JD performance during Double 11 2023

JD performance during Double 11 2023

This article analyzes the performance of JD.com during the first phase of China’s “Double 11” (Singles’ Day) sales event in 2023. The analysis covers various product categories, brand performances, and consumer trends. Prices… prices… and Prices JD.com adopted a strategy of immediate sales plus pre-sales for the Double 11 promotion, which began on the evening…

Douyin E-Commerce Top Brands for 11/11 2023
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Douyin E-Commerce Top Brands for 11/11 2023

The article reviews the successful completion of the 20+ day Douyin Mall Double 11 Festival. This event marked a breakthrough in sales for the mall, with brands achieving record-high performances. Douyin E-commerce Douyin E-commerce emphasized a “no bundling” strategy in discount plays, offering unbeatable prices through official discounts and mall gold cards. Brands leveraged key…

Li Jiaqi did (or not) make 25 Billion Yuans Income for Double11 ?

Li Jiaqi did (or not) make 25 Billion Yuans Income for Double11 ?

Situation is complictaed now in China, he Denied rumours. The topic #LiJiaqiDoubleElevenIncomeExceeds25Billion# surged on the hot search on Weibo and other social Media platform. 25 billion yuan of revenues? 3Billion $ in one week ? Media reports claimed that according to statistics from Li Jiaqi’s team and calculations based on the sales volume and pricing…

Insights of the Battle Double 11 in China 2023

Insights of the Battle Double 11 in China 2023

As the clock struck 23:59 on November 11th, the 15th edition of China’s e-commerce battle, famously known as “Double 11” or Singles’ Day, came to a close. This year, major platforms Tmall and JD.com, following last year’s trend, once again chose not to disclose their total sales figures. However, their statements revealed positive growth trends…

Best Pricing Strategies For 11/11 Shopping Festival

Best Pricing Strategies For 11/11 Shopping Festival

I completely understand if setting prices for the upcoming 11/11 Shopping Festival feels like a gargantuan task. Trust me, as a marketing manager, steering through these colossal sales events can certainly be tricky. But hey, don’t fret! With our deep diving into the research and customer behavior patterns during this pivotal shopping period, we’ve uncovered some foolproof…

11.11 shopping festival

How AR, VR, And Live Streaming Can Boost Your 11.11 Shopping Festival Sales

Are you ready to revolutionize your 11/11 sales strategy? As live streaming drives $6 billion USD in sales during the Singles’ Day shopping event, it’s time you jumped on the bandwagon too. This article will reveal how integrating Augmented Reality (AR), Virtual Reality (VR), and Live Streaming into your e-commerce strategy can supercharge your Singles’…

Sell on Kaola, China’s Cross-Border E-Commerce Platform

Sell on Kaola, China’s Cross-Border E-Commerce Platform

With an increasing purchasing power and digitalization of its society, China’s e-commerce market has naturally been growing exponentially while embracing new technologies and innovations. A big part of this innovative culture can be explained by the competitiveness of the market as well as a demanding consumer base. Today we are taking a deeper look into…

Douyin’s Strategic Move into the Food Sector in China
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Douyin’s Strategic Move into the Food Sector in China

Despite facing significant competition in the food delivery market, Douyin remains committed to carving out a substantial market share in this sector. On September 4, in response to media reports suggesting that Douyin had abandoned its food delivery aspirations, representatives from Douyin’s Life Services team clarified to Business that they are indeed progressing with their…

Community group buying in China

Community Group Buying In China

China’s e-commerce scene? Huge. Think of it as a buzzing online marketplace with over 900 million digital shoppers. But there’s a fresh trend reshaping how these consumers shop: group-buying. Picture this – instead of individual purchases, people team up, leveraging collective buying power to snag better deals. It’s akin to bulk shopping but with a…

How to Sell on Pinduoduo? Merchant Guide

How to Sell on Pinduoduo? Merchant Guide

Entering the Chinese market is not as easy as it might seem. You have to understand it beforehand in order to maximize your potential success. Understanding the e-commerce environment is crucial, you will have to target China’s key platforms, such as Pinduoduo, one of the most successful social e-commerce apps. This article will walk you…

shein vs temu

Shein-Temu, Chinese eCommerce Giants Battle Abroad

Are you curious about the tussle between Shein and Temu, the Chinese e-commerce giants battling for global dominance? I’ve been in your shoes, intrigued by their aggressive expansion tactics and recent legal disputes. Here’s a fact to pique your interest: spending on Temu in the US was 20% higher than its more established competitors! Through…