Everybody wants to become rich in China but do you know the right strategies? I don’t think so….. , so let me explain to you how you can make it possible.
The first thing that you should know is the Chinese market is very big and fragmented. Everybody wants to succeed in this lucrative market. Now, more than ever, strong consumer insights are essential in order to succeed
Step 1: Know your
There are new ways of marketing to consumers in a more personalized way via interactions based on Digital. Taking into account Chinese consumer moods, emotions, and preferences allow companies to connect more deeply
on a brand level and elevates marketing from often mass and generic messaging to genuine relevance.
Today’s China is hyper-connected, digitized, fast-paced, and
data-driven. The speed of the change will continue to be both a huge requirement but also a driver of new and exciting initiatives, products, and services. This will lead to innovation and new ways of satisfying consumers.
Chinese Consumers now more than ever are looking for personalized experiences. Two in five Chinese adults aged 20 to 49 say they are interested in products that can be customized based on their needs.
Step2: Integrate Chinese Ecommerce
Chinese Consumers are increasingly participating in shopping festivals. During these events, both online and offline retailers leverage excitement around limited-time purchasing opportunities to harness buzz. One day shopping events such as Singles Day (11.11) and Black Friday are growing in
scale and tapping into a natural consumer affinity for good deals.
L’Oreal participated in the shopping frenzy around 11.114 in 2017 by creating a series of initiatives that were launched for the event.
Ralph Lauren launched its promotions on both Alibaba’s Tmall and
JD.com to participate in 2017’s Singles Day.
Brands initiate a longer-term relationship that creates a virtuous cycle of engagement. Being able to purchase any product, any time is one of the core features of e-commerce.
Step3: Be social media Friendly
Social media has enabled a reality in which lives are lived equally on and offline. Retailers who use social media as an integral part of their marketing strategy usually see measurable results.
You must be active on Chinese Social Media. If you use social media you need to engage with your customers, involve them in a dialogue, and ask them for their opinions.
Social media marketing is an ideal way to promote your business. If you’re struggling with social media, here are tips
- Upload an appropriate picture and post good content.
- Choose the right influencers in your industry.
- Integrate social media tools on your website
Step4: Contact Us and Become Rich!
Every great business begins with a good marketing agency. After creating +300 successful digital campaigns, we’ve developed a system that guarantees your business will go on top business in China.
If you’d like to see the system we’ve built or if you just want to put your existing business to the test, feel free to contact us. We’ll happy to help you to extend your activities and to become very rich.
Time is money. First arrived, first served!
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