What is Tmall? Why is it important for brands? Tmall is the biggest B2C (business-to-consumer) platform in China. Tmall was launched by Taobao in 2010 and since its creation is the number one online sales platform in the Asian giant. This e-commerce platform operates in Mainland China, Hong Kong, Macao and Taiwan. Tmall belongs to … Continue reading Is Tmall suitable for your brand?
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