How to Leverage KOLs in China? Key Opinion Leaders (KOLs) are a cornerstone of marketing in China. With their massive followings and deep influence over consumer behavior, KOLs can help brands build awareness, drive sales, and establish credibility in the competitive Chinese market. However, leveraging KOLs effectively requires a strategic approach. In this article, we’ll … Continue reading How to leverage Chinese KOL for E-Commerce? Comprehensive 2025 Guide for Brands