Food Advertisements in China: F&B Marketing Strategy
My best practices for F&B marketing in China. What you need to know for advertising food in the Chinese market.
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My best practices for F&B marketing in China. What you need to know for advertising food in the Chinese market.
My key strategies to successfully sell spirits in China’s booming alcohol market in 2024. Essential insights for brands.
Summary of the Ice Cream Market in China The ice cream market in China in 2024 has seen substantial growth over recent years, driven by increasing consumer demand for novel and premium dessert options. As disposable incomes rise and the middle class expands, Chinese consumers are showing a greater willingness to experiment with new flavors…
Promoting online English teaching services in China involves navigating a complex digital landscape dominated by local Apps, but makeable if you read this article 🙂 . As of 2024, you can effectively use the magic power of theseChinese platforms to expand your reach and enrollment among Chinese parents and students 1. Douyin : “Capture attention…
As of 2024, China’s beauty market continues to be one of the most vibrant and rapidly evolving sectors worldwide. Driven by a growing middle class, an increase in disposable income, and a cultural shift that places a higher value on skincare and cosmetics, the market has become a hotspot for both domestic and international brands….
Chinese autorities have limited E-Commerce website to sell Medications in 2024 As the online medication landscape in China continues to evolve, here are ten key trends that pharmaceutical firms should be aware of: These trends highlight the dynamic nature of China’s online medication sector, offering significant opportunities for pharmaceutical firms to innovate and expand their…
The global market for women’s health products, particularly sanitary napkins, plays a critical role in public health and wellness. These products are essential for managing menstrual health, an integral part of women’s lives. The market includes a variety of products such as pads, tampons, menstrual cups, and more recently, period underwear. Driven by increasing awareness…
After more than doubling its annual number of Chinese tourists last year, Mauritus is willing to invest to welcome more. As it seeks to compensate for the dwindling number of European visitors. Amid the competitive landscape of tropical destinations, Mauritius is leveraging its historical connections with China to stand out. Chinese tourists are increasingly drawn…
Liquid Gold: The Rise of Bottled Water in China’s Thirsty Market in 2024 What is more refreshing than drinking water in this hot weather in Shanghai? China is the world’s largest market for bottled water. The poor tap water quality, increasing health awareness, higher income levels, and international tourism is fueling the demand for good-quality…
Although China was always perceived as a tea market, coffee is becoming very trendy among young consumers in the country. Coffee drinking culture copied from the Western lifestyle results in Shanghai being the most cafe-crowded city. In 2021 the city beat Tokyo and London, placing itself in the first position for the biggest amount of…
As the Chinese younger generation is living faster lives, domestic and Western ready meals and ready-to-cook dishes are becoming extremely popular in China. Young consumers buy ready-made food to take to work, to the gym, or to give kids lunch at school. With the immense workload, young Chinese people don’t have time or resources (many…
The sports industry in China is booming, and there’s big money to be made selling sportswear there. But it’s not as simple as just setting up shop and selling your fashion brand. China sportswear market offers great opportunities to international brands as long as they play the game smartly. In this blog post, we’ll give…
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