Alcohol, Wines & Spirits

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Liquor Latte Collaboration by Moutai and Luckin Coffee
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Liquor Latte Collaboration by Moutai and Luckin Coffee

September 4, 2023, Beijing – Imagine a blend of coffee and a legendary Chinese spirit, Kweichow Moutai, coming together to create a sensation that’s sending taste buds on a wild ride. That’s precisely what happened when Luckin Coffee, the famed Chinese coffee chain, teamed up with the esteemed Kweichow Moutai to craft something truly extraordinary….

Effective Strategies for Lead Generation in China
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Effective Strategies for Lead Generation in China

Generating leads is crucial for any business, but in China’s market, it takes on a unique set of challenges. From cultural nuances and local regulations to a highly competitive landscape, knowing the most effective strategies for lead generation can make all the difference. In this blog post, we’ll explore key tactics such as inbound marketing…

Growing Opportunities for Craft Beer Brands in China Beer Market
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Growing Opportunities for Craft Beer Brands in China Beer Market

Economic growth, rising wages, and purchasing power have made it possible to develop substantially new consumption patterns for Asian markets. The alcoholic beverages industry, including the beer market, has undergone a sharp increase in the Asia-Pacific area, including increasing competition between local and foreign producers. The Chinese beer market is the biggest in the world,…

The Wine Market in China: Best Practises to Sell Wine in China
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The Wine Market in China: Best Practises to Sell Wine in China

China is a rapidly growing market for wine consumption, as consumers adapt to Western drinking culture.  China is among the most lucrative and fragmented markets in the world. It is the third-largest market for red wine consumption in the world. Thanks to its lower alcohol content and perceived wholesomeness, wine is increasingly appreciated by Chinese…

Imported Beers & Liquors in China: Trends
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Imported Beers & Liquors in China: Trends

We all know that the alcohol industry is one of the most lucrative markets throughout the world. But, in some country, it’s more lucrative than others. In China, it’s the case. Chinese people love alcohol and especially imported alcohol. It’s both a gift and a wealth sign and openminded. But breaking into the alcohol market…

48 million “Chinese wine lovers”: Great opportunity for France – Update 2020
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48 million “Chinese wine lovers”: Great opportunity for France – Update 2020

Chinese wine lovers numbers are still rising with the increase of disposal revenue.  In 2019, China has become the world’s largest wine consumer. With the rapid growth of China’s wine consumer group, China’s wine market is a new market full of potential. France is the world’s largest wine producing country, and its wine making technology,…

Why do chinese people love imported wine ?
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Why do chinese people love imported wine ?

Why there are more and more Chinese wine lovers? When Chinese people celebrate the Spring Festival, red wine is indispensable on the table. In the beginning, most wines in the Chinese market were blended with water. As the Chinese people’s consumption level continues to increase, the demand for high-quality wines is also increasing. However, with…

China Fiery Liquor Maker Moutai has realized strong 2017 sales
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China Fiery Liquor Maker Moutai has realized strong 2017 sales

China Fiery Liquor Maker Moutai expects revenue to have jumped 50% this year, with the firm aiming for a rise of at least 10%. Moutai also plans to develop its agricultural farm and improve their operation for making a cheap version of baijiu liquor called Xijiu. At the same time, the group pursues to push…

How to succeed in the chinese e-commerce selling wine
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How to succeed in the chinese e-commerce selling wine

The consumption of red wine in China almost tripled between 2007 and 2013. This enabled the country to surpass France and Italy’s consumption of red wine last year. China indeed consumed 155 million cases of red wine, while France and Italy only drank 150 million and 141 million cases. The country’s e-commerce is also booming…