Fashion

MARKETING TO CHINA AGENCY

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Moncler focus on China
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Moncler focus on China

Moncler focus on China in 2024, with expansion and strategic focus on the biggest luxury market in the world. Moncler, the Italian luxury fashion brand known for its high-end down jackets and sportswear, has made significant strides in the Chinese market. Moncler’s strategic approach to conquering the Chinese luxury market, Moncler’s strategic approach to conquering…

8 Tips to Selling Your Clothes in China (according to experts)

8 Tips to Selling Your Clothes in China (according to experts)

Selling clothes in China’s rapidly evolving fashion market in 2024 requires a blend of Digital business and an understanding of the latest trends. Here are eight tips designed to help you navigate this dynamic landscape successfully: 1. Embrace E-commerce Giants 2. Leverage Social Commerce 3. Sustainability Sells (time are Changing in China) 4. Localize Your…

Tmall for Fashion Brands: Good or Bad  Choice in 2024?
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Tmall for Fashion Brands: Good or Bad Choice in 2024?

This article is done by marketers of GMA that work on the ground on daily basic with real clients. We provide inside of campaign and market for fashion brands that want to sell in China. What is Tmall for fashion Brands …. in 10 points Here’s a comparative table outlining key features of Tmall, Tmall…

How to Sell Watches in China: Best Platforms & Tips
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How to Sell Watches in China: Best Platforms & Tips

In the dynamic world of luxury goods, watches have stood the test of time (pun intended) as symbols of prestige, craftsmanship, and tradition. As China emerges as one of the largest consumer markets in the 21st century (and luxury watch sales exceeded $10.89 billion in 2023), tapping into its vast potential is the ambition of…

How Should Apparel Brands Approach Chinese E-Commerce?
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How Should Apparel Brands Approach Chinese E-Commerce?

Imagine stepping into the world’s leading stage of online fashion, where the Chinese Apparel Market reigns over 70% of Chinese individuals already embracing online clothing purchases. The question that beckons: How can global fashion brands elegantly weave their E-Commerce narrative into China’s vibrant fabric? What an intriguing puzzle to solve, for it’s a journey not…

China Fashion: Step-by-Step Guide to Selling Your Brand in China
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China Fashion: Step-by-Step Guide to Selling Your Brand in China

The fashion landscape in China has experienced consistent growth, driven by a rising number of individuals who possess greater financial means and a heightened fascination with clothing as a means of expressing style, rather than solely meeting practical needs. Presently, the fashion sector stands as one of China’s most profitable industries, having amassed a staggering…

Luggage Market in China: Sell your Luggage to the New Wave of Chinese Post-Covid Travellers
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Luggage Market in China: Sell your Luggage to the New Wave of Chinese Post-Covid Travellers

The Chinese luggage market is projected to grow at a CAGR of 7.3%  until 2025. Generally, the luggage and bag business is associated with tourism. As Chinese people are coming back after their absence, it’s predicted that the domestic demand in the Chinese luggage industry will only grow. China opened its borders on the 8…

China Jewelry Market: Huge Opportunities for International Brands
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China Jewelry Market: Huge Opportunities for International Brands

China’s jewelry market is booming, presenting huge opportunities for foreign brands. According to a Statista report, the Chinese jewelry market is expected to reach a value of $865 billion by 2026, up from $116 billion in 2016. The growth of China’s middle and upper class and digitalisation is one of the main forces contributing to…

China Sportswear: How to Efficiently Sell your Brand?
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China Sportswear: How to Efficiently Sell your Brand?

The sports industry in China is booming, and there’s big money to be made selling sportswear there. But it’s not as simple as just setting up shop and selling your fashion brand. China sportswear market offers great opportunities to international brands as long as they play the game smartly. In this blog post, we’ll give…