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Why Food Brands Should Use Xiaohongshu (RED) for Marketing in China 🍜📲 Xiaohongshu (Little Red Book or RED) is China’s most trusted lifestyle platform, where consumers discover, review, and buy products through authentic user experiences. For food brands, RED is the ultimate platform because:âś… KOLs & real consumer testimonials build credibility before purchase.âś… The ecosystem…
8 Short Tips to Attract Chinese Consumers to Your Restaurant Restaurants are everywhere in China, but Chinese people are still spending time searching for a good place to eat. Nowadays, to make a difference and profit from this market, restaurants have to be smarter and take place in the O2O services (online-to-offline) trend in China….
10 Tips to Sell Grocery in China: A “Startup” Guide Selling groceries in China is a massive opportunity, but it’s also a competitive and fast-moving market. To stand out, you need to understand Chinese consumers’ preferences and leverage the right tools and strategies. Here’s a startup-style guide to help you crush it: 1. Go Digital…
Let me tell you about the food market in China—it’s absolute fire right now, and if you’re not paying attention, you’re missing out on some serious opportunities! The Chinese food market is one of the largest in the world, expected to hit $1.9 trillion by 2025. Why? Because it’s diverse, it’s evolving fast, and it’s…
Hello everybody… today we will talk about “the pre-packaged food market” in China is undergoing rapid transformation and expansion, driven by changing consumer lifestyles, increased health consciousness, and technological advancements in food processing and preservation. Here’s an overview of current food trends, a general market overview, and practical tips for selling pre-packaged foods in China….
China’s appetite for healthy and natural food is becoming an insatiable hunger. It seems in fact that the Chinese want more and more healthy food products. A market that is developing fast so much so that we are talking about peaks of 70 billion for 2024 if you’re a healthy food brand trying to break…
China is the largest instant noodle market in the world. The country consumes several billion packages of instant noodles per year, accounting for almost 40% of total global consumption as of 2020. This blog post will provide an overview of China’s Instant Noodles Market, its trends as well best strategies to promote instant noodles in…
5 Trends on the beef market in China in 2024. Exclusive content based on the ground , experience of F&B experts of GMA. More food trends here Branding in China …. is everything for the consumers Chinese consumers often seek labels and brands that provide them with trust, quality assurance, and specific attributes in beef…
China has seen a significant rise in the popularity of high-end chocolate in recent years. As the country’s middle class continues to grow and consumer preferences evolve, there has been a surge in demand for premium and luxury chocolate products. High-end chocolate in China is characterized by its exquisite craftsmanship, exceptional quality, and unique flavors….
My best practices for F&B marketing in China. What you need to know for advertising food in the Chinese market.
Beijing has released new Chinese Food and Beverage Regulations. Many are worried that their products will not be allowed to enter the huge market, as there is a Jan. 1 deadline. China’s customs authorities published new safety rules in April. These regulations stipulate that all foreign food processing, storage and manufacturing facilities must be registered…
Summary of the Ice Cream Market in China The ice cream market in China in 2024 has seen substantial growth over recent years, driven by increasing consumer demand for novel and premium dessert options. As disposable incomes rise and the middle class expands, Chinese consumers are showing a greater willingness to experiment with new flavors…
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