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China Baby & Maternity Market 2025: 10 Strategic Trends for Growth Market Context: China’s birth rate rebounded to 9.54M births in 2024 (+520K YoY), igniting a new consumption cycle 1. The market will exceed ¥4.5T ($620B) by 2025 , driven by Gen Z parents demanding premiumization, scientific validation, and digital-first engagement. 🔬 1. “Ultra-Premiumization” Across Categories In China Safety scandals pushed…
Nothing is more sensible to sell in China than infant-related products. Why? In 2008 a huge scandal broke out in China after Infant milk manufacturers used dangerous milk in their composition. Indeed, manufacturers used melamine to make the protein rate higher.The consequences were disastrous, an estimated hundred thousand kids got sick consuming this milk and…
Following China’s economic growth and the abolition of the one-child policy, parents are now more serene when it comes to starting a family. Thanks to the global rise in terms of wages, Chinese parents have now more purchasing power than before and are ready to invest as much as they can for their offspring. 10…
The global market for women’s health products, particularly sanitary napkins, plays a critical role in public health and wellness. These products are essential for managing menstrual health, an integral part of women’s lives. The market includes a variety of products such as pads, tampons, menstrual cups, and more recently, period underwear. Driven by increasing awareness…
Size and Development Trends of the the Maternal and Infant Wash Care Market: 2024 Policy Direction: As a segment of the cosmetics market, maternal and infant wash care products are moving towards standardization under the trend of stricter cosmetics regulation. Since 2021, the focus of the cosmetics industry’s regulation has been on product safety and…
China’s baby care market is on the rise. Millennial parents have a huge demand for organic baby formula and food. They are seeking the greatest nutrition and a certificate of approval. Chemical-free baby products, organic fabrics, and textiles are on the must-have list of every parent in China. Why is China’s baby care market growing…
The sales of lactoferrin supplements is booming in China in 2023 and 2024. We can see a remarkable surge in Ecommerce sales, and in demand. Lactoferrin, a valuable bioactive protein, played a prominent role in the success of health and wellness product sales on this occasion. Key Highlights: In summary, the remarkable increase in lactoferrin…
China’s mother and baby care industry is entering in a transformative phase, characterized by evolving consumer preferences and intensified market competition, instead of Tmall Global China is dynamic , changing ecommerce landscape, Douyin(Tiktok) emerges as the Ecommerce platform for brands looking to communicate AND sell directly to right audience. Douyin, known internationally as TikTok, is…
Dipping a toe into the whirlwind that is China’s burgeoning children’s snack arena can feel like an intimidating journey. But fear not! It might come off as a surprise, but this sector has ballooned from 61 billion yuan in 2015 to nearly a hefty 100 billion yuan in 2020! This blog post stands as your compass, guiding you…
In recent years, there have been growing concerns about the safety and quality of baby milk formula products in China. To address these concerns and ensure the well-being of infants, the Chinese government has implemented new regulations for the production, sale, and distribution of baby milk formula. These regulations aim to improve the safety and…
The recent announcement of Abbott Laboratories’ gradual exit from the Chinese infant formula market, set to be completed by 2023, has sent ripples throughout the industry. With increasing competition and a complex regulatory environment, one of America’s leading healthcare companies is bidding adieu to this lucrative space in favor of focusing on its growing adult…
JD.com is one of the names that are mentioned the most when it comes to selling online in China. It is simple: after Tmall JD.com is one of the main players on the market of B2C e-commerce. The demand for imported maternal and infant is growing every year in China. JD understood quickly that it…
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