Vitamins & Supplements

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Health Supplements Market in China: How to Sell Vitamins in China
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Health Supplements Market in China: How to Sell Vitamins in China

Venturing into new markets holds great excitement for foreign businesses, and among the potential options, China’s health supplement market stands out. With substantial recent growth and promising future prospects, this market presents lucrative opportunities. In 2022, the health supplement market segment in China achieved an impressive scale, reaching 299 billion RMB. Experts and analysts anticipate…

Weight Loss Supplements In China: Market Insights And Opportunities

Weight Loss Supplements In China: Market Insights And Opportunities

Weight loss supplements are becoming increasingly popular in China as the country’s population becomes more health-conscious and concerned about weight management. As a result, the market for weight loss supplements in China has been growing rapidly in recent years (especially in 2021 and 2022 thanks to the pandemic), making it an attractive opportunity for foreign…

Sell Vitamins on Health Supplements Market in China – Vitabiotics Case Study
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Sell Vitamins on Health Supplements Market in China – Vitabiotics Case Study

Vitabiotics, a UK-based company, is expanding its reach in China’s lucrative health supplement market through Alibaba Group’s Tmall online platform. HBW Insight exclusively speaks to Benji Lamb, Vitabiotics’ China & South Asia director about how the company has successfully navigated the country’s new retail phenomenon. Vitabiotics is the UK’s “no. 1 vitamin company.” Vitabiotics has…

Food supplements market in China
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Food supplements market in China

​Due to rising health awareness and increasing disposable income among Chinese netizens, the vitamins and food supplements market is recording record growth, becoming the biggest market in the world, accounting for 5.14 billion dollars in 2023. China is facing many problems, like an aging society, social stress, and environmental problems like air and water pollution…

Beauty Supplements Market in China
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Beauty Supplements Market in China

The Chinese market is highly attractive for global brands due to its immense potential and passion for beauty. It is an ever-evolving landscape that’s developing at a rapid pace and bringing massive opportunities along. Recently, the beauty supplements market in China is under the spotlight. It has become the buzzword in the industry, as they…

How to Market OTC Drugs Products in China? CBEC Only
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How to Market OTC Drugs Products in China? CBEC Only

China is a giant market for OTC drugs products , most of these Pharma firms have introduced health consumer brands. These OTC drugs products are being advertised alongside pharmaceuticals on Chinese television and satellite channels in the past, but it is via e-Commerce that EVERYTHING Is sold today. Tmall Global, JD Global and all cross…

Huge Demand for Vitamin D in China (after lockdown)
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Huge Demand for Vitamin D in China (after lockdown)

Chinese middle class are increasingly interested in nutritional supplements and vitamins, specially after health crisis. This is part of Chinese culture : Preventive healthcare. They are take health products that will improve their health and wellbeing. This is why both the domestic and import markets for these products continue to grow each year. The China Vitamin D…

China: Magnesium Supplement, Best-Selling Product on Tmall Global
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China: Magnesium Supplement, Best-Selling Product on Tmall Global

Chinese people care more about their health and are more likely to search, read and search for information. Recently, “magnesium”, a key supplement that has been a popular sale on Chinese e-Commerce platforms for health supplements, was a top seller on tmall Global for June shopping festival. It is an essential mineral, especially during the lockdown…

The 518th China Nutrition Day is a marketing treasure
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The 518th China Nutrition Day is a marketing treasure

After six years, the Chinese Nutrition Society reissued the “Dietary Guidelines for Chinese Residents (2022)” in April 2022. This sparked heated debate within the society. The updated version of the guidelines includes improved guidelines for food intake, food types, and intakes. It also advocates, for the first time, the ‘Oriental healthy eating pattern’. This is…

Dietary food supplement in China
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Dietary food supplement in China

According to the published report from Roland Berger consulting, by 2020 China’s health supplement market may reach 180 billion yuan. This means that the Chinese market will probably very soon surpass the US market even though for the moment Chinese spend 28 times less on vitamins and dietary supplements compared to the American people. The…