Will the 12.12 be another 11.11 huge e-commerce success in China ?
12.12 or “double 12” is Taobao’s second shopping festival in China. On December 12, Taobao (the largest online marketplace in China with over 7 million vendors and around 800 million products), has launched its second shopping festival called 12.12 or double 12. China’s e-commerce market is still increasing due to the growing number of internet…