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The opportunity for brands in China to target Daigou as a brand ambassador
Social Media in China

The opportunity for brands in China to target Daigou as a brand ambassador

The emergence of the Chinese middle class continues to grow exponentially. This change has given individuals new aspirations in terms of consumption, particularly in terms of quality of life, which is generally reflected in the purchase of luxury goods. The Chinese luxury market The luxury market in China is much more expensive than abroad due…

Taxes’ shifting regarding e-commerce in China!
China Business

Taxes’ shifting regarding e-commerce in China!

Benefits of cosmetics market for e-commerce in China! The Chinese government wants to ease the companies overseas’ penetration on its market. That’s why, China is shifting taxes’ policy regarding e-commerce. But this is benefits mainly cosmetics products. In addition, this encourages China to decrease cosmetics and electronics products’ prices  in order to make it more accessible to…

How to increase the traffic to your Tmall store
Digital Marketing China

How to increase the traffic to your Tmall store

Tmall global has become the place to be for those companies which want to increase their online sales in China. Companies must design a digital strategy to increase their sales in China China is the fastest growing e-Commerce market in the world. During 2013, the global e-commerce sales were $889 billion and China became the…