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How to increase the traffic to your Tmall store

How to increase the traffic to your Tmall store

8 Data-Driven Strategies to Boost Traffic to Your Tmall Store(Adapted from Chinese marketing insights and 2025 trends) 1. Optimize for Tmall’s Search Algorithm (SEO) 2. Host Daily Livestreams with KOLs/KOCs 3. Build a Private Traffic Pool via WeChat & Fan Circle 4. Leverage Tmall’s Mega Shopping Festivals 5. Run Cross-Platform Ads on Douyin & other…

Overview of China’s E-Commerce Tax System [2025]

Overview of China’s E-Commerce Tax System [2025]

The e-commerce sector in China, including cross-border e-commerce, is one of the most dynamic and rapidly growing industries in the world. However, navigating the tax landscape can be complex due to the unique regulatory environment, frequent policy updates, and the distinction between domestic and cross-border e-commerce. This article provides a comprehensive analysis of the tax…

The opportunity for brands in China to target Daigou as a brand ambassador

The opportunity for brands in China to target Daigou as a brand ambassador

The emergence of the Chinese middle class continues to grow exponentially. This change has given individuals new aspirations in terms of consumption, particularly in terms of quality of life, which is generally reflected in the purchase of luxury goods. The Chinese luxury market The luxury market in China is much more expensive than abroad due…