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To successfully navigate the e-retail landscape in China for 2024, Brands must adapt to rapidly evolving Chinese consumer behaviors, technological advancements, and regulatory changes. Implement Cross-Border E-Commerce Strategies in China Explanation: As Chinese consumers seek international brands and products, setting up a cross-border e-commerce strategy can tap into this growing demand. This involves understanding import…
In 2024, Chinese consumers show a strong preference for purchasing a variety of products from the USA, including electronics, fashion items, cosmetics, healthcare products, maternity essentials, automobiles, and sports equipment. The List of popular Made in USA products in China [et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.76″ background_layout=”light” border_style=”solid”] The popularity of e-commerce has quickly increased in China…
The emergence of the Chinese middle class continues to grow exponentially. This change has given individuals new aspirations in terms of consumption, particularly in terms of quality of life, which is generally reflected in the purchase of luxury goods. The Chinese luxury market The luxury market in China is much more expensive than abroad due…
Wal-Mart recently re-adapted its online strategy in China selling a part of its investment in Yihaodian to Alibaba’s rival JD.com. Clever move In an attempt to revise its overall strategy one the Chinese market, Wal-Mart stores Inc. has sold its Yihaodian platform to JD.com (China’s second e-commerce firm). The news is surprising as the American…
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.76″ background_layout=”light” border_style=”solid”] Nearly 50% of (46%) of Chinese explain that they are already to order groceries online for home delivery (compared to 25% in the world) more than 52% are willing to purchase online in the future. [/et_pb_text][et_pb_code admin_label=”CTA – Article” _builder_version=”3.0.62″ custom_css_main_element=”border: 1px solid #e6edf3;||padding: 22px 30px 32px;||margin: 30px 0;||position:…
Mobile phone (e)commerce in China increased by 168%. A growing rise Chinese people are well known to spend a lot of time on their smartphone and this is not only to play games or chat with a friend. Indeed, they also order a lot through their device. These last years, purchases via smartphones increased by…
Alipay, the famous payment service developed by Alibaba is knowing a huge success throughout China and is looking forward to take its services overseas. Platforms like Aliexpress or Tmall Global are already aiming to a more internationalized market and now it is time for Alipay to follow the same path, the cross-border path. Alipay is…
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