Chinese consumers

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The opportunity for brands in China to target Daigou as a brand ambassador
Social Media in China

The opportunity for brands in China to target Daigou as a brand ambassador

The emergence of the Chinese middle class continues to grow exponentially. This change has given individuals new aspirations in terms of consumption, particularly in terms of quality of life, which is generally reflected in the purchase of luxury goods. The Chinese luxury market The luxury market in China is much more expensive than abroad due…

50% of Chinese people are willing to buy groceries online
Food & Beverage

50% of Chinese people are willing to buy groceries online

Nearly 50% of (46%) of Chinese explain that they are already to order groceries online for home delivery (compared to 25% in the world) more than 52%  are willing to purchase online in the future. <p style=”font-size: 1.5rem; margin: 0 0 10px 0; font-weight:bold;”>Marketing to China it’s also an <span style=”color:#B23C2E;”>Agency</span></p><!– –><p>We are the top…

What Chinese consumers buy online from U.S.A.?
China e-commerce | Food & Beverage | luxury

What Chinese consumers buy online from U.S.A.?

The popularity of e-commerce has quickly increased in China due to the economic development, the growing Chinese middle-class, rising disposable incomes and above all due to Internet and mobile penetration in the Chinese daily life. <p style=”font-size: 1.5rem; margin: 0 0 10px 0; font-weight:bold;”>Marketing to China it’s also an <span style=”color:#B23C2E;”>Agency</span></p><!– –><p>We are the top…