Chinese e-commerce

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10 tips if you want to open your online grocery store in China
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10 tips if you want to open your online grocery store in China

Shoppers are turning their backs on the supermarkets and now they are purchasing food products via internet. The popularity of online grocery shopping is rapidly increasing. Rise of the disposable income, growth of the middle class, higher internet penetration rate, increased desire for a better lifestyle have led Chinese consumers to increasingly choose e-commerce over traditional retail…

Will the 12.12 be another 11.11 huge e-commerce success in China ?

Will the 12.12 be another 11.11 huge e-commerce success in China ?

12.12 or “double 12” is Taobao’s second shopping festival in China. On December 12, Taobao (the largest online marketplace in China with over 7 million vendors and around 800 million products), has launched its second shopping festival called 12.12 or double 12. China’s e-commerce market is still increasing due to the growing number of internet…

Jindongs’s impressive financial results on the Chinese market.

Jindongs’s impressive financial results on the Chinese market.

Jingdong mall or JD.com is the second largest e-commerce business in China. This year, the financial results of Jingdong’s third quarter have increased by 111 percent. The company receive the quantity of $11 billion (RMB 29 billion) as Gross Merchandise Volume (GMV) meanwhile, net revenues were about $4.7 billion. That means an increase of 61…

Double 11 Day : big buzz for Tmall in China

Double 11 Day : big buzz for Tmall in China

Every year, on 11 November, China celebrates the “Double 11 Day”, a day for single people. Invented by some students in Nanjing in the 1990’s, this day of celebration has quickly become a “commercial celebration”, during which millions of companies and brands grant discounts and slash prices – especially on sales websites – to encourage consumption. Double 11…

How to succeed in the chinese e-commerce selling wine
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How to succeed in the chinese e-commerce selling wine

The consumption of red wine in China almost tripled between 2007 and 2013. This enabled the country to surpass France and Italy’s consumption of red wine last year. China indeed consumed 155 million cases of red wine, while France and Italy only drank 150 million and 141 million cases. The country’s e-commerce is also booming…

Digital Marketing is highly efficient to take over the Chinese e-commerce

Digital Marketing is highly efficient to take over the Chinese e-commerce

The high potential of the Chinese e-commerce  With an average yearly growth of 71% from 2009 to 2012, the Chinese e-commerce has everything to make the rest of the world envious. Since buying power and Internet users both increase, this trend is not going to change anytime soon  Well-designed and aggressive marketing strategies adopted by…