New strategy for Wal-Mart in China
brand in China | e-commerce company | e-commerce strategy | social media

New strategy for Wal-Mart in China

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.76″ background_layout=”light” border_style=”solid”] Wal-Mart recently re-adapted its online strategy in China selling a part of its investment in Yihaodian to Alibaba’s rival JD.com. Clever move In an attempt to revise its overall strategy one the Chinese market, the Wal-Mart stores Inc. has sold its Yihaodian platform to JD.com (China’s second e-commerce firm)….

Alipay is breaking into the Korean market
e-commerce strategy

Alipay is breaking into the Korean market

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.76″ background_layout=”light” border_style=”solid”] Alipay, the famous payment service developed by Alibaba is knowing a huge success throughout China and is looking forward to take its services overseas. Platforms like Aliexpress or Tmall Global are already aiming to a more internationalized market and now it is time for Alipay to follow the same…

China embraces foreign e-commerce
e-commerce strategy

China embraces foreign e-commerce

Now is the moment to e-commerce foreign firms which want to expand their business to China. China has enabled foreign investors to fully own e-commerce companies in Shanghai’s free trade zone. Chinese government has announced it will allow foreign-owned e-commerce companies to develop their business in the Shanghai Free Trade Zone as part of a…

10 tips if you want to open your online grocery store in China
e-commerce strategy | food&beverage

10 tips if you want to open your online grocery store in China

Shoppers are turning their backs on the supermarkets and now they are purchasing food products via internet. The popularity of online grocery shopping is rapidly increasing. Rise of the disposable income, growth of the middle class, higher internet penetration rate, increased desire for a better lifestyle have led Chinese consumers to increasingly choose e-commerce over traditional retail…

How Yihaodian has become very successful in e-commerce in China?
e-commerce strategy | Uncategorized

How Yihaodian has become very successful in e-commerce in China?

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.76″ background_layout=”light” border_style=”solid”] China’s retail market saw its digital revolution. New players emerge and take a significant share of B2C . Yihaodian is part of this new generation of online sales site .  Strategy worth considering. [/et_pb_text][et_pb_code admin_label=”CTA – Article” _builder_version=”3.0.62″ custom_css_main_element=”border: 1px solid #e6edf3;||padding: 22px 30px 32px;||margin: 30px 0;||position: relative;||border-radius: 5px;||background-color:…

Digital marketing in China is unavoidable in e-commerce
e-commerce strategy | social media | Uncategorized

Digital marketing in China is unavoidable in e-commerce

Digital marketing war between the Chinese e-commerce giants With an average 71% growth from 2009 to 2012 it seems that this market is growing at lightspeed. With more and more Chinese netizens and a buying power rising continuously this trend is nowhere near its end. The basics for this trend are everlasting well-designed aggressive marketing strategies…