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The article reviews the successful completion of the 20+ day Douyin Mall Double 11 Festival. This event marked a breakthrough in sales for the mall, with brands achieving record-high performances. Douyin E-commerce Douyin E-commerce emphasized a “no bundling” strategy in discount plays, offering unbeatable prices through official discounts and mall gold cards. Brands leveraged key…
China’s e-commerce scene? Huge. Think of it as a buzzing online marketplace with over 900 million digital shoppers. But there’s a fresh trend reshaping how these consumers shop: group-buying. Picture this – instead of individual purchases, people team up, leveraging collective buying power to snag better deals. It’s akin to bulk shopping but with a…
China is known for its vibrant and lively shopping festivals that attract millions of shoppers from around the world. These festivals are a celebration of consumerism and offer incredible deals, discounts, and promotions on a wide range of products. One of the most famous Chinese shopping festivals is the “Singles’ Day” or “Double 11” festival,…
If you want to sell your products in the Chinese marketplace, Tmall is a platform worth exploring. As one of China’s leading e-commerce platforms, it offers a broad range of categories for consumers to browse and buy from. From clothing and fashion accessories to household appliances and personal care products, there are many options for…
Welcome to the world of WeChat eCommerce, an exciting and evolving frontier where China’s most popular messaging app meets online shopping. With over 1.26 billion monthly active users, WeChat presents a unique opportunity for businesses looking to tap into the Chinese market by offering seamless cross-border payments and shipping products straight to consumers’ doorsteps. Through…
The E-retailer, JD.com is about to become the third-largest Internet company in China. The efficiency of its distribution network has made it possible to raise the distributor to the same level as the giants of the sector. (Baidu & Weibo) We will introduce you through the article the universe of online distribution in China, its…
The best ways to increase your online sales The boom of e-commerce has fundamentally changed the buying habits of Chinese consumers. It is estimated that people in rural areas, very connected, should consume more than urban people in less than 10 years. To meet this demand, three of the most important players of online business…
After 4 years of existence Walmart has finally bought out 1haodian as part of an aggressive strategy to further its development in the e-commerce sphere. Earlier this month, it has been revealed that the two founders, Gang and Jun Ling have announced their desire to leave Yihaodian, effectively handing over their e-commerce platform to Walmart. Neil…
Mobile phone (e)commerce in China increased by 168%. A growing rise Chinese people are well known to spend a lot of time on their smartphone and this is not only to play games or chat with a friend. Indeed, they also order a lot through their device. These last years, purchases via smartphones increased by…
Tmall global has become the place to be for those companies which want to increase their online sales in China. Companies must design a digital strategy to increase their sales in China China is the fastest growing e-Commerce market in the world. During 2013, the global e-commerce sales were $889 billion and China became the…
Nowadays, integrating social media strategies is necessary in order to become successful in the e-commerce business. Social media is the key to success for e-commerce companies in China. In China, the power of social media platforms has rapidly increased and now, is part of Chinese daily life. But its influence has also extended to the companies…
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