e-commerce in China

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10 tips if you want to open your online grocery store in China
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10 tips if you want to open your online grocery store in China

Shoppers are turning their backs on the supermarkets and now they are purchasing food products via internet. The popularity of online grocery shopping is rapidly increasing. Rise of the disposable income, growth of the middle class, higher internet penetration rate, increased desire for a better lifestyle have led Chinese consumers to increasingly choose e-commerce over traditional retail…

Double 11 Day : big buzz for Tmall in China

Double 11 Day : big buzz for Tmall in China

Every year, on 11 November, China celebrates the “Double 11 Day”, a day for single people. Invented by some students in Nanjing in the 1990’s, this day of celebration has quickly become a “commercial celebration”, during which millions of companies and brands grant discounts and slash prices – especially on sales websites – to encourage consumption. Double 11…