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Alibaba’s Taobao villages are helping Chinese rural economy to grow through e-Commerce As a consultant analyzing the e-commerce landscape in China, particularly its impact on the rural economy, here are ten significant trends: Infrastructure Development: E-commerce has spurred infrastructure improvements in rural areas, including better roads and telecommunications, facilitating faster and more efficient online business…
To successfully navigate the e-retail landscape in China for 2024, Brands must adapt to rapidly evolving Chinese consumer behaviors, technological advancements, and regulatory changes. Implement Cross-Border E-Commerce Strategies in China Explanation: As Chinese consumers seek international brands and products, setting up a cross-border e-commerce strategy can tap into this growing demand. This involves understanding import…
Tmall has become the place to be for those companies which want to increase their online sales in China. There is almost no free traffic on tmall, for 95% of brands…. and prices of ads double, making ROI almost impossible to reach . To increase traffic in the highly competitive Chinese digital marketplace, businesses need…
Every year, on 11 November, China celebrates the “Double 11 Day”, a day for single people. Invented by some students in Nanjing in the 1990’s, this day of celebration has quickly become a “commercial celebration”, during which millions of companies and brands grant discounts and slash prices – especially on sales websites – to encourage consumption. Double 11…
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