Wechat Marketing & eCommerce

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Insightful Guide to Kickstart your WeChat Marketing Strategy
Wechat Marketing & eCommerce

Insightful Guide to Kickstart your WeChat Marketing Strategy

If you are a marketer, brand, or company and haven’t started your WeChat marketing strategy yet, this guide will provide some insight into how to get started. It goes without saying that the Chinese social media app has an enormous user base of over 1 billion monthly active users. This is why brands should be…

WeChat Live Streaming
Wechat Marketing & eCommerce

WeChat Live Streaming

China’s quickly developing market has created a new set of demands in terms of customer service and accessibility – making innovation the key to success. China is one of the most digitalized countries, with many companies taking advantage as their customers become more digitally savvy. Chinese companies had no choice but to adopt innovation at…

How to Optimize your Conversion Rate and Visibility on WeChat Mini-program
Wechat Marketing & eCommerce

How to Optimize your Conversion Rate and Visibility on WeChat Mini-program

Nowadays in China, WeChat has become the leading role in Chinese social media. No matter personal or professional affairs, Chinese people use WeChat and it is an indispensable communication tool in China. It plays an important role in Chinese modern lives. Indeed, it is an instant message app in the beginning, but now it has…

Wechat Marketing Tips
Wechat Marketing & eCommerce

Wechat Marketing Tips

WeChat is the most used social network in China. This Mobile application has millions of active users in China and greatly covering the space of WhatsApp and Facebook. In China, those Western social networks are blocked by the Chinese Great Firewall.WeChat is used for voice messaging, audio messaging, sharing documents, pictures, creating financial accounts, sending…

How to Sell on Wechat in 2020 as a foreign company?
Wechat Marketing & eCommerce | China e-commerce

How to Sell on Wechat in 2020 as a foreign company?

WeChat is the platform used by Chinese customers to follow and interact with their favorite brands. It is also the biggest social platform in China, with more than 1.2 billion users. On the platform, products can be sold like on those e-commerce platforms. This social e-commerce model is also a new trend in China. WeChat…

How to Open a Wechat Official account in 2021
Wechat Marketing & eCommerce

How to Open a Wechat Official account in 2021

China is a country with 1.3 billion inhabitants. But these people have no access to Facebook, Twitter, or Instagram. So while doing your business, for promotion, advertising, sales you need to get their attention in another way. This clearly means WeChat. In China, people are connected more than ever because of WeChat. Besides, you can…

Wechat : the New Luxury Digital Trend in China
luxury | Wechat Marketing & eCommerce

Wechat : the New Luxury Digital Trend in China

You are numerous to think that Wechat is only a social media app. And worst, you are numerous to think that Wechat is only for the small and medium brand. Sorry to disappoint you but, that’s wrong. More and more premium and luxury brands use Wechat for their e-reputation. It’s an easy and effective tool…

Create a WeChat Official Account for your business in China
Wechat Marketing & eCommerce

Create a WeChat Official Account for your business in China

Wechat is the most used communication and social media app in China. It is like, if someone has a smartphone in China, then he has a Wechat account. Wechat allows users to do almost everything: to share daily life, to follow information and trends, to pay a bill, to buy a train ticket, to order…

How to optimize your Wechat to Boost your visibility ?
Wechat Marketing & eCommerce

How to optimize your Wechat to Boost your visibility ?

WeChat is the flagship application of the moment, the Chinese population can witness it since 90% of the population that uses the application is Chinese. We must not neglect the rest of the world that uses it. Everything but really everything can be done on WeChat, that’s why the Chinese are in love! You can…

Why you should use Wechat for your business?
Wechat Marketing & eCommerce

Why you should use Wechat for your business?

You may certainly have heard about WeChat, the most used communication app in China (WeChat get recently 1.01 billion of followers). Both Chinese and foreigner love that. WeChat was at the beginning used only for communication but over the years, WeChat has developed several features and services which let it become an avoidable app for…

Wechat : the New Luxury Digital Trend in China
Wechat Marketing & eCommerce | luxury

Wechat : the New Luxury Digital Trend in China

You are numerous to think that Wechat is only a social media app. And worst, you are numerous to think that Wechat is only for small and medium brand. Sorry to disappoint you but, that’s wrong. More and more premium and luxury brands use Wechat for their e-reputation. It’s a easy and effective tools to…

WeChat’s miniprograms : a new opportunity for e-commerce
Wechat Marketing & eCommerce | China e-commerce

WeChat’s miniprograms : a new opportunity for e-commerce

China is without a doubt one of the most connected countries in the world. Since the economic development of the country, the inhabitants got wealthier and most of the population now owns a smartphone. In a country with more than 1.4 billion people, this automatically represents a huge market. One of their favorite app is…