MARKETING TO CHINA AGENCY
We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
Navigating the world of public relations can feel like a maze, especially when doing business in culturally diverse areas such as China. I’ve been there too and know that understanding how PR works across these cultural divides is vital to successful communication. This blog post will demystify this complex subject, explore key differences between Chinese…
China’s retail landscape is undergoing a transformative phase, fueled predominantly by the fast-paced digital innovation. Ecommerce has fundamentally altered how consumers shop, leading to the rise of new retail trends like Online-to-Offline (O2O) strategies. This innovative model combines the convenience of online shopping with the tangible experience of offline stores, creating an omnichannel customer experience that caters to a more…
In the massive and lucrative market of China, building trust is key to succeeding as a brand. Chinese consumers are generally more skeptical than Western consumers, making it essential for brands entering the Chinese market to establish reliability and credibility early on. Trust is a crucial factor in consumer behavior in China, where customers value…
If you’re a business or brand looking to expand your market presence in China, Little Red Book (Xiaohongshu) is an app you don’t want to miss. With over 300 million users, mostly younger women who use it for discovering and reviewing beauty products, Little Red Book is the perfect platform for brands looking to enter…
China’s fan economy, an emerging and untapped market, is a treasure trove of potential that industry experts are beginning to recognize. Driven by the passionate support of dedicated fans who channel their admiration into economic powerhouses. This unique phenomenon leverages social media and digital marketing channels to transform ordinary celebrities into highly profitable idols. The…
China is home to nearly at least an eighth of the world’s population. If you’re setting up a business in this country, you’re making the right decision. This is because of the potential number of customers that you can target for your marketing efforts. Of course, brand exposure is only half the battle. The other…
Chinese consumers love to shop and are always on the lookout for a good buy. They’ll go with well-known brands like those from Nike or Coca-Cola rather than something niche, even if it’s less expensive (and sometimes also because these bigger names mean they’re guaranteed quality). Local retailers and international brands without established branding in…
How will the world of search engine optimization and social media platforms change in 2022? It’s time to take our annual look at what’s ahead for SEO, SEM, and Social Media in 2022. What SEO strategies and tactics will work and help you earn more revenue in the upcoming years in China? The ultimate goal…
The Chinese e-commerce market is the largest in the world with a volume of 1.94 trillion USD in 2019. That is plus 27% year over year and a quarter of China’s total retail sales volume. As such, China’s e-commerce sector is more than three times the size of the US market, which ranks second. China’s e-commerce revenue is…
China is among the largest countries in terms of size but also in terms of e-commerce sales! The country has far exceeded Europe or America by recording impressive figures: In 2016, for example, the turnover of online shopping has reached an amount of 20 trillion yuan (2896 billion dollars). It is estimated that by 2020,…
If you want to prepare an effective marketing plan for your business in China for 2019, you should first look at the new marketing trends to see where the odds are. As online marketers, of course, we always want to respond to the latest developments. Thus, we see that measurable performance is the starting point…
China is among the largest countries in terms of size but also in terms of sales via the Internet! The country has far exceeded Europe or America by recording impressive figures: In 2016, for example, the turnover of online shopping has reached an amount of 20 trillion yuan (2896 billion dollars). It is estimated that…
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