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If you're doing business in China, then you need to be aware of Taobao Live - a live streaming feature on the Taobao platform. Offering unique opportunities for branded content and product promotion, Taobao Live is…
Read MoreChinese middle class are increasingly interested in nutritional supplements, specially after health crisis. This is part of Chinese culture : Preventive healthcare. They are take health products that will improve their health and wellbeing. This is why both…
Read MoreChinese autorities have bannned E-Commerce website to sell Medications. On Weibo, it is a super popular post, e-Commerce platforms who are selling medication via e-commerce are now regulated and can not sell without license. Self medication…
Read MoreChinese people care more about their health and are more likely to search, read and search for information. Recently, "magnesium", a key supplement that has been a popular sale on Chinese e-Commerce platforms for health supplements, was…
Read MoreIt is rather common for overseas companies to register on Chinese eCommerce platforms expecting to enjoy some massive sales from the get-go thanks to their international reputation, only to be disappointed by their ROI. The reality…
Read MoreChina is the world's second-largest cosmetics consumer market and is growing steadily. For those brands looking to sell in China, they need to be aware of the Chinese regulations on imported cosmetics that are now stricter…
Read MoreOver the years, the Chinese e-commerce market has changed a lot, revolutionizing the traditional system for both consumers and sellers. Chinese internet giants have made a real run to become the best e-commerce platforms in China…
Read MoreLooking to break into the Chinese perfume market? You're not alone. This booming sector with untapped potential is attracting investors and entrepreneurs from all over the world. But what are the specific opportunities in this market,…
Read MoreIn a society that has long been focused on preventative health and well-being, Chinese consumers are now more willing than ever to invest in products and services that promise to improve their overall health. While China…
Read MoreChina Fashion Market is a market for brands in 2022. Chinese consumers are very attached to the brand (Label for quality), the product image, the company, and its position. All this is true for a fashion…
Read MoreAfter six years, the Chinese Nutrition Society reissued the "Dietary Guidelines for Chinese Residents (2022)" in April 2022. This sparked heated debate within the society. The updated version of the guidelines includes improved guidelines for food…
Read MoreBrands should not be caught off guard by WeChat’s changing user habits. With more users becoming selective about what they read and view, it is crucial for brands to have a solid CRM strategy in order…
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