TMALL INVESTS BIG IN FASHION

TMALL INVESTS BIG IN FASHION

Originally known as the gateway to China for Western brands due to its successful engagement of so many Chinese consumers, Tmall has over the years become one of the most effective incubators of domestic Chinese design talent. Tmall is becoming a luxury fashion’s...
HOW TO SELL YOUR FASHION BRAND IN CHINA ?

HOW TO SELL YOUR FASHION BRAND IN CHINA ?

Branding is everything in china. China is a market brand , the Chinese consumers are very attached to brand, to product image, the company and its position. International companies are often focused on establishing their business quickly and trying to build...