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Olivier, specialist about Digital and ecommerce in China. You can find my reviews in french and English about the ecommerce Market

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  • Why New Brands in China Must Go E-Commerce First, Distribution Second

    China’s e-commerce juggle dominates global retail, 😉 … yes China market is Small , only valued at USD 3.45 trillion in 2025, (over 3times the U.S. market) And it will keep growing.. projected to grow at a 9.9% CAGR through 2028, reaching CNY 25.4 trillion. Cross-border e-com surges 16.9% YoY to 2.71 trillion RMB in…

  • Shopping Addiction of Chinese Girls : How Brands Should Use it ?

    Chinese Girls Don’t Have a “Shopping Addiction” 😉 – They Have a PhD in Dopamine Engineering (And 94 % of Foreign Brands Are Still Flunking the Exam in 2025) 😉 I am Olivier VEROT, founder of GMA… Let’s drop the sanctimonious Western sermon right now. 🙂 In 2025, the average Tier-1/2 Chinese woman aged 22–35…

  • How Brands Are Recommended on DeepSeek and Baidu’s ERNIE in China

    My personal Analysis: How Brands Are Recommended on DeepSeek and Baidu’s ERNIE in China December 2025, China’s AI landscape is a high-stakes arena where local models like DeepSeek and Baidu’s ERNIE (via Ernie Bot) are reshaping how consumers discover and engage with brands. These platforms aren’t just chatbots they’re integrated into e-commerce, search, and social…

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    How to Export Your Canadian Products to China

    From Maple Leaf to Middle Kingdom: How to Export Your Canadian Brands to China in 2025 – And Sell ‘Em Like Poutine on Steroids 😉 By Philip Chen Marketing China Agency (marketingtochina.com) – November 2025 Eh, Canadian exporters? I like Canadian, they are pragmatic and understand business pretty well… China’s not just a market; (Yes……

  • Why Chasing Medical Distributors in China is Bad Idea

    The Ecommerce Solution for Health brands By Philip Chen Marketing expert and Co founder of GMA– November 2025 Picture this: You’ve got a killer health supplement lineup – think immune-boosting gummies or gut-friendly probiotics – ready to storm China’s $46 billion wellness market, growing at a blistering 10% annually. Foreign brands like yours are catnip…

  • Opening a Baidu Company Account for Overseas Businesses

    As a senior consultant in digital market entry strategies for the Chinese ecosystem, I’ve guided numerous international firms through the intricacies of Baidu’s platform. Baidu… Baidu, commanding over 70% of China’s search traffic, is indispensable for any B2B or B2C operation targeting the mainland. However, establishing a corporate account—particularly for advertising (PPC/SEM), SEO verification, or…

  • China’s 15th Five-Year Plan (2026–2030): Decrypt

    I am Olivier Vérot and I will try to decrypt (analyse) this plan. China is entering a new phase of modernization one defined not by speed, but by quality. The upcoming 15th Five-Year Plan (2026–2030) lays out an ambitious roadmap for the next stage of the country’s development. It’s not just another economic plan it’s…

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    Xiaohongshu E-commerce 2025: What Brands Need to Know

    In 2025, Xiaohongshu (RED) is THE China lifestyle-sharing app , turn now into one of China’s most powerful social commerce ecosystems. Article Proposed by Marcus Zhan, Marketing Director Of GMA, Super Digital Agency in China. 😉 Once dismissed as a “women’s beauty app,” Xiaohongshu now shapes national consumption trends across fashion, health, travel, tech, and…

  • 2025 Double 11: Game Start

    Double 11: From Price Wars to Experience Economies Before diving in, let’s clarify one important point: as of now, there are no official sales data for Double 11 2025 — because it hasn’t happened yet. However, by reading the pulse of Chinese consumer trends, analyzing e-commerce dynamics, and observing the direction of technological and lifestyle…

  • Chinese pet e-commerce is full of opportunities for International Brands

    Ecomerce insights into the popular and trending categories of pet accessories and food in China’s E-commerce market for 2025. Here is ecommercechinaagency summary of the top-performing product categories that are trending and demonstrating strong growth in the market. 🐾 Trending Pet Accessories on China E-commerce 2025 The pet accessory market is being reshaped by technology,…

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    Gadget & Technology: a Huge Market in China 2025

    China has a huge market for gadgets. Whether you are a geek or just looking for cool gifts, you will find a broad array of electronic gadgets and cool gizmo gadgets here. For China, the growing gadgets demand will drive global marketers to seek opportunities in China. Here are some of the top-performing and fastest-growing…

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