MARKETING TO CHINA AGENCY
We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.
From Ordinary Users to Sales Machine: MCNs and KOC Incubation Programs in China, this new in 2026 in China… The China’s creator economy Today we will talk about : “China’s creator economy” is a global powerhouse, with influencer marketing deeply intertwined with ecommerce on platforms like Douyin, Xiaohongshu (Little Red Book), and Kuaishou. At the…
In the fast-paced world of Chinese ecommerce, live streaming has emerged as a transformative force, blending entertainment, social interaction, and instant commerce into a seamless experience. By Olivier VEROT , founder of GMA…. As someone deeply immersed in the Chinese digital market :-), I’ve witnessed how platforms like Douyin China’s version of TikTok : have…
Explore Douyin E-Commerce in 2024 with the best strategies and real case studies to boost your brand’s success in China.
In 2025, Xiaohongshu (RED) is THE China lifestyle-sharing app , turn now into one of China’s most powerful social commerce ecosystems. Article Proposed by Marcus Zhan, Marketing Director Of GMA, Super Digital Agency in China. 😉 Once dismissed as a “women’s beauty app,” Xiaohongshu now shapes national consumption trends across fashion, health, travel, tech, and…
Here’s a clear, professional explanation of Ecommerce experts in China of why Xiaohongshu (Little Red Book) is considered the #1 discovery channel in China, especially for brands in lifestyle, fashion, beauty, health, and niche consumer goods. Why Xiaohongshu Is the Discovery Channel in China 🔍In 2025, Xiaohongshu (小红书) isn’t just a social app. It’s China’s…
Until now, Xiaohongshu (a.k.a. RED) was more of a discovery + UGC platform : people came to check reviews, lifestyle inspo, and soft product placement. But conversion was limited you had to buy inside XHS’s own ecosystem or jump through hoops. Now?IT is Game changer according to Marcus Zhan, director of GMA , specialist of…
Everyone thinks Douyin = Gen Z dancing + B2C lipstick launches. But here’s the startup goldmine most people are ignoring: B2B marketing opportunities. If you’re in SaaS, manufacturing, logistics, or any industry where deals happen boardroom-to-boardroom, Douyin is the attention arbitrage play you’re sleeping on. Forget the narrow “sell products to consumers” mindset. Douyin’s algorithm…
In China, brands are increasingly turning to KOC (Key Opinion Consumers) marketing instead of KOL (Key Opinion Leader) marketing to build their businesses. While both strategies have their pros and cons, KOC marketing is quickly becoming the preferred option for a number of reasons. Here are just a few reasons why brands should focus on…
Seeding Is Not Optional Anymore in China 😉 “If you’re not on RED, you’re not in the conversation and in China, no conversation means no conversion.”Philip Chen GMA Not long ago, Xiaohongshu (RED) was viewed as “nice to have” — a social channel for cosmetics girls and lifestyle fanatics. Today? It’s the #1 filter for…
clear strategic contrast between Douyin vs. Tmall — tailored to convince high-ticket health supplement brands (like your $1.5M and coffee leads) why Douyin might just be the $5M channel they’re missing. Choosing the wrong platform in China won’t just slow you down — it can bury your brand before it ever launches. You’ve got a…
Store Broadcast Takes Center Stage: How Tiktok Douyin E-commerce Is Re-wiring China’s Live-shopping Economy Two years ago the phrase “直播带货” (“live commerce”) still meant one thing to most observers: a superstar host in front of ring lights barking out flash discounts. In 2025 that picture is obsolete. For the second consecutive year the gross merchandise…
This Social media Guide is meticulously crafted by industry experts based in China, doing daily works on social media. We will help you to understand the dynamic and ever-evolving landscape of social media in China. Top 10 Chinese Social Media Trends Shaping 2025 1. Short Video Dominance Platforms like Douyin (786M monthly users) and Kuaishou (439M)…
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