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it is a trend, China wants more suitanable products. This year, the Chinese governement pushs retails and e-Commerce platforms to boost low carbon products and want to change the consumption. A Green Single Da (blackFriday) The double 11, single day (Black friday) was more green. More initiatives will be taken this year to create a…
Alibaba Group’s double 11 (black friday in China) is a Chinese Shopping Festival concluded Friday 11 November 2022. It delivered sales for brands in line last year, despite the economic and COVID headwinds. Tmall is the largest etail event, the creator employed virtual influencers, highlighted rewards programs and hosted record numbers of product listings to…
China is a giant market for OTC drugs products , most of these Pharma firms have introduced health consumer brands. These OTC drugs products are being advertised alongside pharmaceuticals on Chinese television and satellite channels in the past, but it is via e-Commerce that EVERYTHING Is sold today. Tmall Global, JD Global and all cross…
Over the years, the Chinese e-commerce market has changed a lot, revolutionizing the traditional system for both consumers and sellers. Chinese internet giants have made a real run to become the best e-commerce platforms in China by developing cutting-edge technologies. Thanks to their efforts, the opportunities to increase sales for companies and entertainment for consumers…
WeChat is the biggest super-app in the world, with 1.26 billion monthly active users. It’s the go-to social platform for every person and business in China, as it’s an app used by basically the whole Chinese Internet population. Therefore, being present on the platform is something that any company wanting to succeed in this competitive…
WeChat is a messaging app with the biggest amount of active daily users on the Chinese market. Apart from using it as a way of communication with friends and family, it is used by Chinese customers to follow and interact with their favorite brands and that is why thousands of companies now sell on WeChat….
Following China’s digitalization and innovation in new technologies, the Chinese are more than ever using e-commerce platforms in their daily lives. This has contributed to the growth and success of cross-border e-commerce companies like Alibaba Group, with its shopping platforms Taobao (consumer-to-consumer) and Tmall (business-to-consumer). E-commerce platforms have become an eldorado for international businesses that…
If you’re doing business in China, then you need to be aware of Taobao Live – a live streaming feature on the Taobao platform. Offering unique opportunities for branded content and product promotion, Taobao Live is growing in popularity and can help you increase your sales in China. In this blog post, we’ll take a…
It is rather common for overseas companies to register on Chinese eCommerce platforms expecting to enjoy some massive sales from the get-go thanks to their international reputation, only to be disappointed by their ROI. The reality on the field however is slightly different. Indeed, if it is true that Chinese consumers do like foreign brands,…
If you are a business that is trying to sell products in Mainland China then you’ve probably been looking into its major Marketplaces of which Tmall is the leader. Tmall, is China’s largest B2C e-commerce platform and there are reasons for this, one of them being a strict entry process that requires brands to work…
The short answer is no, for now. Also the heighten scrutiny on Chinese investment in both Europe and north America make it difficult for the Chinese Tech giant to just ‘buy their way in’ by swallowing smaller companies in both those markets. At least not in the scale they would need to start really appearing…
If you have an international brand and are looking to sell products online in China, it’s important to understand what makes Tmall Global vs Tmall different. For starters, Tmall is China’s biggest domestic eCommerce platform and has more than 500 million customers with a total of 50,000 Chinese and international merchants. On the other hand,…
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