Why Vodka Is Booming on E-Commerce in China — And What Every Brand Needs to Know
Thsi article is done by marketers in China, working on Ground Let’s cut through the noise: vodka is having a moment in China, and it’s not happening in bars or nightclubs — it’s happening online. Welcome to the 2025 China alcohol market, where vodka is thriving on e-commerce platforms, Douyin livestreams, KOL cocktails, and Redbook…