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Nutrition ZMA : Best Seller in China
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Nutrition ZMA : Best Seller in China

The Nutrition ZMA (Zinc Magnesium Aspartate) market in China is experiencing a HUGE evolution in 2024. We can see a growing consumer demand in China, shifting market dynamics, and regulatory landscapes. This article is proposed by GMA, a ROI ecommerce agency in China (done professional analysis and contextual data, that encapsulate the state of the…

Protein-Boosted Dairy Products Gain Momentum in China
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Protein-Boosted Dairy Products Gain Momentum in China

China’s dairy industry is undergoing a revolutionary shift, with protein-enriched products emerging as the new trendsetters. Spearheaded by dairy giant Mengniu, the focus is now on innovating localized protein-rich dairy products, particularly in ready-to-drink (RTD) formats. read more This move aligns with China’s Health China 2030 initiative, which recognizes dairy as a key nutritional element….

Fruit Juice market is Booming in China

Fruit Juice market is Booming in China

The Chinese Fruit Juice Beverage Market Exceeds USD 10 Billion As consumers’ awareness of health and wellness grows, more and more people are turning to products with higher fruit juice content. As consumers shift from fruit juice beverages to 100% fruit juices, the industry size is continuously declining. From 2011 to 2021, the proportion of…

TMall has launched the “1000 Stars Plan”
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TMall has launched the “1000 Stars Plan”

To support the growing merchants on the platform, Tmall has initiated the “Thousand Stars Plan”, aiming to recruit 1,000 high-potential brands from new trending categories every year. What is that exactly ? This campaign from Alibaba provides a “3+1” support service, with the goal of cultivating 1,000 brands with a turnover of over 10 million,…

Selling Through Private Traffic in China

Selling Through Private Traffic in China

Unlike in the West, Chinese people hardly ever visit company websites or use emails for communication. This has led brands to seek methods of “capturing” these consumers’ attention by creating exclusive content on social media platforms. Companies attract consumers, by bringing them to their private traffic pools, where they can attract them with special offers…

Women’s Personal-Care Market in China

Women’s Personal-Care Market in China

After two years of the pandemic, Chinese shoppers quickly shifted their attention toward beauty and self-care products that offer a higher level of physical wellness. Recently, self-care products, particularly the ones with supplementary functions or additional benefits are gaining attention from Chinese consumers. As a result, brands are rapidly regaining their prominence and making their…

The Growing Calcium Supplements Market in China

The Growing Calcium Supplements Market in China

As the population ages and wealth increases in China, knowledge, and understanding of nutrition expand; consequently resulting in a large surge for health supplement products. Additionally, the pandemic has sparked an unprecedented interest in personal fitness and wellness, leading to a remarkable expansion of the health supplement sector. The Chinese health supplements market is growing fast,…