Author: admin

Olivier, specialist about Digital and ecommerce in China. You can find my reviews in french and English about the ecommerce Market

MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

Coffee or Tea? A growing trend in China
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Coffee or Tea? A growing trend in China

Step into China, where tea and coffee aren’t just beverages but reflections of a rich cultural heritage and modern aspirations. Foreign tea and coffee brands, are you ready to explore the captivating narrative that unfolds here? China’s tea legacy spans centuries, a symphony of flavors and traditions. Your journey into this market offers a chance…

How to Sell on Pinduoduo? Merchant Guide

How to Sell on Pinduoduo? Merchant Guide

Entering the Chinese market is not as easy as it might seem. You have to understand it beforehand in order to maximize your potential success. Understanding the e-commerce environment is crucial, you will have to target China’s key platforms, such as Pinduoduo, one of the most successful social e-commerce apps. This article will walk you…

How Should Apparel Brands Approach Chinese E-Commerce?
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How Should Apparel Brands Approach Chinese E-Commerce?

Imagine stepping into the world’s leading stage of online fashion, where the Chinese Apparel Market reigns over 70% of Chinese individuals already embracing online clothing purchases. The question that beckons: How can global fashion brands elegantly weave their E-Commerce narrative into China’s vibrant fabric? What an intriguing puzzle to solve, for it’s a journey not…

Douyin’s Life Services Transaction Value Surpasses USD 15 Billion

Douyin’s Life Services Transaction Value Surpasses USD 15 Billion

Douyin’s Life Services Transaction Value Surpasses 100 Billion RMB in First Half of 2023 On August 7, sources reported that Douyin’s Life Services achieved a transaction volume (GMV) exceeding 100 billion RMB in the first half of the year. This impressive figure was largely attributed to its in-store services, including dining and general store services,…

TMall has launched the “1000 Stars Plan”
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TMall has launched the “1000 Stars Plan”

To support the growing merchants on the platform, Tmall has initiated the “Thousand Stars Plan”, aiming to recruit 1,000 high-potential brands from new trending categories every year. What is that exactly ? This campaign from Alibaba provides a “3+1” support service, with the goal of cultivating 1,000 brands with a turnover of over 10 million,…

How Can Foreign Brands Promote Their Products Through Live-Streaming in China?

How Can Foreign Brands Promote Their Products Through Live-Streaming in China?

China is the fastest-growing market for live-streaming marketing. The live-streaming industry has been an integral part of China’s digital ecosystem for years, but it will soon become standard practice as Chinese internet users move away from traditional media to focus on live video. This blog post will explore why this is happening and how it…

Sex Industry Also Wants to Be on Top in China
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Sex Industry Also Wants to Be on Top in China

China’s Sexual Wellness Market has experienced remarkable growth in recent years, reflecting a progressive shift in attitudes toward sexuality and increased awareness of sexual health. This market encompasses a wide range of products and services designed to enhance sexual pleasure, promote sexual health, and address various intimate concerns. From adult toys and contraceptives to sexual…

Best Tips to Sell and Promote Yogurt on the Chinese Market
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Best Tips to Sell and Promote Yogurt on the Chinese Market

We’d love to introduce you to the fascinating world of yogurt in the Chinese market. Yogurt has gained immense popularity in China over the past decade, becoming a staple in many households. Yogurt is known for its probiotic properties, which promote a healthy digestive system and boost the immune system. This has resonated well among…

Tmall vs JD: What’s The Best eCommerce Platform for You?

Tmall vs JD: What’s The Best eCommerce Platform for You?

Choosing an online store between Tmall and JD.com for your e-commerce needs can be overwhelming. This blog post is a culmination of that investigation, aimed at helping you distinguish between Tmall and JD.com in terms of their specialties, business models, audience demographics, advantages, and drawbacks. So let’s delve into unraveling these giants of China’s booming…

Registering a Merchant Account on Tmall

Registering a Merchant Account on Tmall

With an increasing purchasing power and digitalization of its society, China’s e-commerce market has naturally been growing exponentially while embracing several innovations for both consumers and merchants. Chinese companies have thus made a real run to become the best e-commerce platform in China, thanks to the development of cutting-edge technologies. A big part of this innovative culture…

Key Success Factors for High-End Chocolate in China

Key Success Factors for High-End Chocolate in China

China has seen a significant rise in the popularity of high-end chocolate in recent years. As the country’s middle class continues to grow and consumer preferences evolve, there has been a surge in demand for premium and luxury chocolate products. High-end chocolate in China is characterized by its exquisite craftsmanship, exceptional quality, and unique flavors….

The Kitchen Appliances Market in China (Smart Guide)
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The Kitchen Appliances Market in China (Smart Guide)

China’s Kitchen Appliance Market is experiencing significant growth and is considered one of the largest and most competitive markets globally. With a rising middle class and increasing disposable income, Chinese consumers are looking for modern and efficient kitchen appliances to enhance their cooking experience. Major international brands, as well as local manufacturers, are competing in…