KFC launched an AR filter on Kuaishou, which aimed to promote its new product “Chinzza”: a chicken base topped with cheese, pineapples, and corn, similar to a pizza. Kuaishou developed the AR engine and real-time rendering tools. The augmented reality in China The global augmented reality (AR) market is projected to surpass $100 billion by 2024, fueled…
The Chinese taste for Coffee evolved over the years. The Chinese are not typically lovers of coffee, especially not of fresh roasted or specialty coffee, and certainly not as a morning habit. Of the coffee purchased in China’s grocery stores, 98 percent is instant, with the most popular kind being the three-in-one. China owns coffee…
Tmall, JD China is notoriously a consumer of tea, but nevertheless, in recent years, it has become one of the largest coffee consumers among emerging countries. In particular, coffee consumption has grown among young Chinese professionals Coffee Market in China China is going to be the largest coffee market in the world by 2025 and…
From 5thto 10th November 2020 it was held in Shanghai the third edition of CIIE, The China International Import Export. What is CIIE and why is it so important? It is the first exhibition in China that is dedicated only to importations of products and services that boosts the presence of foreigner exhibitors. The initiative,…
These years, many markets in China turn into a new stage of development. As Chinese people are seeking more and more for a better lifestyle, they are also looking for quality products. For example, chocolate and ice cream markets are promoting more high-quality products. Also, high-end coffee shops and stores opened massively in China within…
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.106″ background_layout=”light”] After the successful feast of the Beijing Olympics in 2008, there is a sports trend around China, whether in big cities or rural areas. Therefore the competition among sports goods marketers has been fiercer and fiercer. [/et_pb_text][et_pb_code admin_label=”CTA – Article” _builder_version=”3.0.62″ custom_css_main_element=”border: 1px solid #e6edf3;||padding: 22px 30px 32px;||margin: 30px 0;||position:…
Market overview China’s contraceptives market was valued at around USD 3,175.9 million in the year 2018. Condom sales in China will increase from US$ 1.9 billion in 2015 to 5.2 billion US dollars in 2024. According to a survey on sex life in China released in 2019, a majority of the young Chinese adults take…
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.106″ background_layout=”light”] The final target is to sell in China, but please take 3min to read this article. The cosmetics sector around the China mainland continues to rise at a fast tempo in tandem along with the quick advancement in the Chinese financial state in recent years. Fast development in China’s cosmetic…
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.106″ background_layout=”light”] In the image of its neighbors Japan and Korea, appearance has become a primordial aspect of success in China. Wearing well designed or/and luxury clothes can help one gain a significant amount of face with its pairs. In addition, it is important to understand that the Chinese market changes quickly,…
China is among the largest countries in terms of size but also in terms of e-commerce sales! The country has far exceeded Europe or America by recording impressive figures: In 2016, for example, the turnover of online shopping has reached an amount of 20 trillion yuan (2896 billion dollars). It is estimated that by 2020,…
What is Pinduoduo? Pinduoduo (拼多多) is the largest interactive e-commerce platform in China and in the world. It is the third-largest online marketplace behind Alibaba and JD.com in China. It has pioneered several new trends that have revolutionized online shopping in China including: social e-commerce team purchase consumer-to-manufacturer (C2M) Founded in 2015, Pinduoduo has become…
What is Tmall? Why is it important for brands? Tmall is the biggest B2C (business-to-consumer) platform in China. Tmall was launched by Taobao in 2010 and since its creation is the number one online sales platform in the Asian giant. This e-commerce platform operates in Mainland China, Hong Kong, Macao and Taiwan. Tmall belongs to…