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WeChat is a messaging app with the biggest amount of active daily users on the Chinese market. Apart from using it as a way of communication with friends and family, it is used by Chinese customers to follow and interact with their favorite brands and that is why thousands of companies now sell on WeChat….
The final target is to sell in China, but please take 3min to read this article. China’s cosmetics market continues to rise at a fast tempo in tandem with the quick advancement in the Chinese financial state in recent years. Fast development in China’s cosmetics retail market In recent years, China’s cosmetic market has been…
Considered for a long time a giant manufacturer and exporter of furniture, China is now also one of the biggest importers in the world in terms of foreign furniture. With China’s economic development, Chinese consumers now have more purchasing power than before, owing to a global increase in wages. They are ready to invest more…
How do you go about selling a brand of clothes in China? It’s not as simple as slapping a label on some products and shipping them east. If you want to make the most of this burgeoning market, there are a few things you need to take into account. In this post, we’ll take a…
Chinese middle class are increasingly interested in nutritional supplements and vitamins, specially after health crisis. This is part of Chinese culture : Preventive healthcare. They are take health products that will improve their health and wellbeing. This is why both the domestic and import markets for these products continue to grow each year. The China Vitamin D…
Chinese autorities have bannned E-Commerce website to sell Medications. On Weibo, it is a super popular post, e-Commerce platforms who are selling medication via e-commerce are now regulated and can not sell without license. Self medication Self medication was a huge phenomenos in China, many peple prefer to buy online drugs, health supplments, Vitamines. Many…
Chinese people care more about their health and are more likely to search, read and search for information. Recently, “magnesium”, a key supplement that has been a popular sale on Chinese e-Commerce platforms for health supplements, was a top seller on tmall Global for June shopping festival. It is an essential mineral, especially during the lockdown…
It is rather common for overseas companies to register on Chinese eCommerce platforms expecting to enjoy some massive sales from the get-go thanks to their international reputation, only to be disappointed by their ROI. The reality on the field however is slightly different. Indeed, if it is true that Chinese consumers do like foreign brands,…
China Fashion Market is a market for brands in 2022. Chinese consumers are very attached to the brand (Label for quality), the product image, the company, and its position. All this is true for a fashion brand that wants to make it in China. In this guide we guide you through the marketing steps you’ll…
After six years, the Chinese Nutrition Society reissued the “Dietary Guidelines for Chinese Residents (2022)” in April 2022. This sparked heated debate within the society. The updated version of the guidelines includes improved guidelines for food intake, food types, and intakes. It also advocates, for the first time, the ‘Oriental healthy eating pattern’. This is…
Douyin’s live broadcast stories of Chinese companies that are selling Wine to the Chinese. Livestreaming of salesmen that are introducing Wine. Douyin is the version of TikTok in China. The Douyin was also down just as netizens were curious to know what live streaming liquor sales were. Wine, Liquor & Spirit in China Douyin formed…
The sports industry in China is booming, and there’s big money to be made selling sportswear there. But it’s not as simple as just setting up shop and selling your fashion brand. China sportswear market offers great opportunities to international brands as long as they play the game smartly. In this blog post, we’ll give…
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