Author: admin

Olivier, specialist about Digital and ecommerce in China. You can find my reviews in french and English about the ecommerce Market

MARKETING TO CHINA AGENCY

We are the top and most visible Web & Marketing Agency for China you will find on the web. Our Services: E-Commerce, Search Engine Optimization, Advertising, Weibo, WeChat, WeChat Store & PR.

Sell on Tmall: Is Tmall suitable for your brand?

Sell on Tmall: Is Tmall suitable for your brand?

All foreign brands interested in entering Mainland China with their products at a certain point come to a decision of selling through Chinese e-commerce platforms, as this is the most common and profitable way of selling anything in the Chinese market. While researching the platforms, the main online marketplace that will always show is Tmall,…

wechat official account

WeChat Official Account: A Simple Registration Guide

WeChat Official Accounts provide an invaluable platform for companies of all sizes to extend their reach and promote themselves on a global scale. Ever since its introduction in 2012, the number of WeChat accounts has skyrocketed – now standing at over 20 million. In this blog post, we’ll take an in-depth look at WeChat official…

Sell Vitamins on Health Supplements Market in China – Vitabiotics Case Study
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Sell Vitamins on Health Supplements Market in China – Vitabiotics Case Study

Vitabiotics, a UK-based company, is expanding its reach in China’s lucrative health supplement market through Alibaba Group’s Tmall online platform. HBW Insight exclusively speaks to Benji Lamb, Vitabiotics’ China & South Asia director about how the company has successfully navigated the country’s new retail phenomenon. Vitabiotics is the UK’s “no. 1 vitamin company.” Vitabiotics has…

What are the big differences between B2B and B2C in China?
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What are the big differences between B2B and B2C in China?

If you have a beauty Brand, selling health products or market a fashion brands you ask yourself, should I sell to consumers directly or to business (Dealers, retailers, Distributors)? Good First question , we will try to reply in this article What B2B and B2C marketing have certainly in common is that they both have…

Luggage Market in China: Sell your Luggage to the New Wave of Chinese Post-Covid Travellers
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Luggage Market in China: Sell your Luggage to the New Wave of Chinese Post-Covid Travellers

The Chinese luggage market is projected to grow at a CAGR of 7.3%  until 2025. Generally, the luggage and bag business is associated with tourism. As Chinese people are coming back after their absence, it’s predicted that the domestic demand in the Chinese luggage industry will only grow. China opened its borders on the 8…

Food supplements market in China
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Food supplements market in China

​Due to rising health awareness and increasing disposable income among Chinese netizens, the vitamins and food supplements market is recording record growth, becoming the biggest market in the world, accounting for 5.14 billion dollars in 2023. China is facing many problems, like an aging society, social stress, and environmental problems like air and water pollution…

Furniture Market in China: Big Opportunities for Luxury Brands
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Furniture Market in China: Big Opportunities for Luxury Brands

Thanks to three decades of rapid economic development, China has become a powerhouse in the realm of furniture production and export. An expanding middle class with heightened disposable income and purchasing power have only added fuel to this flourishing trade – making it one of the most sought-after markets internationally. With a huge population and…

Beauty Supplements Market in China
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Beauty Supplements Market in China

The Chinese market is highly attractive for global brands due to its immense potential and passion for beauty. It is an ever-evolving landscape that’s developing at a rapid pace and bringing massive opportunities along. Recently, the beauty supplements market in China is under the spotlight. It has become the buzzword in the industry, as they…